Investor preview · July 2026

The file is
the bottleneck.

Rowva turns exported business data into completed, target-shaped deliveries.

CSV/XLSXDeclared outcomeUsable delivery

FROMVendor_Master.xlsx2,947 rows · 11 columns

ROWVA

TOSupplier_import.csvTarget-shaped · proof attached

READY
FOR DECLARED OUTCOME

The hidden bottleneck

The next system is ready.
The file is not.

Business change often stops at the handoff: an export must become a valid customer, vendor, product, invoice, or finance file before the next workflow can start.

01Old systemLegacy export

File leaves the system

×Business fileDuplicate identities · missing fields · broken formats

Manual repair begins

02Next systemERP · accounting · reporting · AI

The problem

The last mile is still manual.

What looks like a file upload becomes operational rework, delayed change, and avoidable risk.

01

⊕

Identity breaks

Duplicates, inconsistent names, and missing business identifiers make the next record unreliable.

02

⌁

Target mismatch

Exports rarely match the fields, formats, relationships, and import order a target expects.

03

≠

Financial uncertainty

Amounts, dates, balances, and payment relationships cannot be guessed into correctness.

Data cleaning and preparation remain substantial work even when data is paid for. OECD/BCG/INSEAD, 2025 ↗

The Rowva difference

A completed delivery—
not another exception spreadsheet.

Rowva owns the path from file to outcome. It automates safe work, verifies material decisions, and escalates only the business facts that cannot be inferred.

01
PreserveSource and lineage remain intact.
02
RepairDeterministic normalization and reconciliation.
03
ResolveBounded proposals; no invented critical facts.
04
ValidateChecks are specific to the declared outcome.
05
PackageNormal CSV/XLSX, guide, and proof.
06
LearnFeedback informs the next compatible workflow.

The product

Choose the purpose.
Receive the usable output.

Illustrative delivery view

ROWVA

Delivery complete

Vendor master · QuickBooks Online

Your delivery is ready.

● Target checks passed for this package

Business object: Vendor / supplier
Delivery status: Ready
Evidence: Available

PRIMARY DELIVERABLES

Supplier_import.csvTarget-shaped fileDownload ROWVA_MASTER_CLEAN.xlsxCanonical business workbookDownload README_IMPORT_GUIDE.txtImport order and next stepOpen

One destination rejection rework is owned by Rowva.

The wedge

Start where repetition
creates leverage.

The first buyer is the advisor who encounters the same problem across a portfolio of clients.

ROWVACompletion loop

01Advisor partnerAccountant · bookkeeper · ERP consultant

02Recurring filesClient exports arriving every week

03Finished deliverySelected target + business purpose

04Import feedbackAccepted / partial / rejected outcome

Why now

AI adoption is accelerating.
Operational data is still not ready.

The value is not another generic model. It is trustworthy business data that can enter a real workflow.

EU enterprises using AIEnterprises with 10+ employees

+6.5 ppone-year adoption increase

Small enterprises: 17.0% · Large enterprises: 55.0%

Source: Eurostat, “Use of artificial intelligence in enterprises,” data extracted Dec. 2025.Open source ↗

Category position

We are not building
another importer.

CategoryPrimary promiseWho owns resolution?

Embedded import infrastructureFlatfile · OneSchema · DromoGet customer data into a productUser / product team

General data workflowParabola · OpenRefineTransform and clean dataOperator

Connected migration serviceImport2Move data between supported systemsMigration provider

RowvaFile-first · selected destination · SME/advisorCompleted business deliveryRowva software + steward

Business model

Start with a finished-data sprint.
Expand into a recurring workflow.

01

PAID DESIGN PARTNER

Finished Data Sprint

€750–€1,500Bounded target/object package

02

REPEATABLE DELIVERY

Standard Completion

€1,500–€3,500Selected-target completion package

03

RECURRING CAPACITY

Data Steward

MonthlyWorkflow memory, feedback, and improvement

Price against avoided rework, delayed change, and failed import risk—not model tokens.

Compounding advantage

Every delivery leaves
a better decision behind.

The moat is not a generic LLM. It is a permissioned, reversible record of how a client’s business data becomes usable for a selected destination.

Target outcomeAccepted, partial, or rejected

FeedbackReason, target, permitted evidence

Scoped memoryMappings · rules · approvals

Next deliveryFaster compatible completion

●TRUSTED
DECISION MEMORY

The four-month proof sprint

Convert capability into
commercial evidence.

MONTH 1

Paid demand

5 paid design partners in one advisor-led buyer segment.

MONTH 2

Outcome evidence

Completed selected-target deliveries with documented acceptance or review outcomes.

MONTH 3

Repeatability

Repeat compatible workflows using scoped memory and delivery feedback.

MONTH 4

Recurring offer

A repeatable paid offer and partner playbook backed by paid outcome evidence.

Operating ruleExpand a target/object cell only when paid outcome evidence supports it.

The ask

Fund the
proof loop.

€1.25M pre-seed to establish the first repeatable finished-data completion wedge.

hello@rowva.app ↗

Dhananjay Bhardwaj Founder

Connect on LinkedIn

4-MONTH EXECUTION PRIORITIES

€1.25M

Product & target quality50%
Partners & channel25%
Stewardship operations15%
Security & legal10%

Paid partner proofVerified outcomesRepeatable recurring offer

The file isthe bottleneck.

The next system is ready.The file is not.